I've run over 10,000+ discovery calls - here's what I've learned:
🚫 Mediocre discovery calls ONLY focus on:
* Specs needed
* Current vendor
* Budget
* Authority
* Need
* Timing
🚀 Phenomenal discovery calls focus on:
* Pain
* Trust
* Doubt
* Desires
* Resources
* Cost of Inaction
* DM Power, Structure, Process
Check out the full breakdown above as this is the process we've run and have taught our thousands of salespeople.
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